Mikey Neale 1

BA (Hons) Fashion, Media & Marketing

Course Duration

3 years; full-time

UCAS Code

Course: MMFJ
Institution: P65

Launch Date

Jan 2021
Subject to Validation

Our January Entry (Spring Term) BA (Hons) degrees allow students to study flexibly at home, in the studio or at one of our dedicated international host institutions. You'll complete your first year of study by the beginning of August, progressing straight into your second year in September 2021, after a summer break.

Georgia Gadsby

Georgia Gadsby

How it works

We are excited to offer a selection of BA (Hons) creative courses through our new distance learning provision, starting in January 2021. Our vision for excellence in art and design distance learning, under the banner of our Connected Campus, affords students flexibility in their studies whilst being a valued part of our community.

These three-year courses all share a common distance-learning first year, while specialising in a chosen subject, then progressing into named awards in year two and three. The first year of your Spring Entry BA (Hons) Fashion, Media & Marketing course can be studied at home, in your own studio space, or at our dedicated international host institution. You will begin in January 2021, and your studies will finish in August 2021, allowing you to immediately progress on to your second year of study in September 2021.

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Students visit the It's Nice That main-office in East London.

What will I study?

Fashion is an evolutionary and multi-faceted industry that takes innovations in technology and culture as inspiration. From creative online campaigns and fashion shoots designed to provoke questions about society, through to discussions around retail and how in-store experiences and online shopping are changing the profession – multitudes of processes occur within Fashion Media & Marketing.

This creative and hands-on degree is for students who aspire to work in fashion imaging, styling, social media, branding or publishing. Our diverse programme allows for innovative experimentation in all areas of fashion communication and promotion, and produces individual graduates who are ready to commit to a wide range of roles in the global fashion, lifestyle and beauty industries.

Designed to nurture talented and self-motivated students, this practice-based, multidisciplinary programme will enable you to engage with fashion from a strategic position, developing experiential and digital futures.You will cultivate strong conceptual, visual and written communication skills and explore a broad range of techniques including photography and moving image, analytics and market research, art direction and styling, social media and advertising.

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Strictly for the fashion curious, this programme allows you to gather intelligence and insight from the cultural landscape, turning it into exciting multi-media communications for print, digital and campaign design. With online support from experienced industry professionals and expert technicians you will transform contextual sources into written articles or broadcast media, observing themes such as culture and appropriation, customer behaviour, commodity and business strategies.

Working independently and as part of interdisciplinary networks across the college, you will collaborate with Film, Photography and Animation students to explore rich media content for social platforms. This collaborative attitude combined with an exclusive mix of subject matter covered by our programme ensures that you will have the opportunity to diversify and tailor your learning so that by graduation your portfolio gets you the career you want. Sessions by visiting lecturers from industry are recorded wherever possible and shared with the college community.

How will I learn?

Our study programmes actively encourage diversity in thinking and making - from practical applications through to reflective, analytical writing. Through visual exploration, collaborative working, cross-fertilisation of ideas, and the exploration of histories and contemporary contexts you’ll examine fashion attitudes in popular culture and music, and gain insight into fashion movements and how they have impacted the world as we know it.

We enrich our learning environment with an aspirational programme of live industry projects, guest speakers and internships. Recent course contributors have included; Vogue, ID Magazine, Dazed Digital, It’s Nice That, Dior Homme, GQ, Size? Converse, Pro Direct, Amazon, Urban Outfitters, Topshop, Ellesse and Finisterre,

Alongside attending key fashion events including Milan and Paris Fashion Week, our students also investigate current trends and market insights, enjoying access to global forecasting tools like WGSN and The Future Laboratory to enable real-time rolling analysis of industry activity.

Practical applications are underpinned by reflective, analytical writing and research, expanding your critical approach and enabling you to build strong conceptual, visual and communication skills. From the exploration of fashion history and culture to contemporary contexts and future-forecasting, you will be encouraged to interrogate fashion communication’s role in society.

What will I have access to?

Inductions into professional software will develop your visual communication and design skills, allowing you to articulate your message in fresh formats. UK students can enjoy access to our on-site photographic studios and labs, developing your knowledge of studio planning and practice to a professional standard. International students can access facilities available at our dedicated host institution, based in China. Access to specialist facilities can support your studies, however it is not essential to succeed on this course. From moodboard to model casting through to garment selection and post-production, you will conceptualise creative treatments that launch products to target markets, both national and global.

Whether you aspire to work in fashion media, fashion marketing, fashion promotion, styling and art direction, print journalism, visual merchandising, visual influencing or roles that have yet to be created - this course will future-proof you for success and adaptability in the everchanging, global fashion, lifestyle and beauty industries.

Entry Requirements

Although many of our students do come in with top grades and high UCAS points, these aren’t necessarily essential for entry. We typically ask for a minimum of 112 UCAS points, but we understand that talented artists, designers and makers can have a wide

range of relevant strengths and skills beyond formal qualifications. We’re just as interested in exploring your portfolio and discussing your creative experiences as we are in seeing your grades.

We recognise the value of a variety of qualifications and relevant experience and welcome applications from students who have followed less traditional routes. We also accept a range of international qualifications and will look at each application individually.

For more information please consult our How to Apply page and the UCAS Tariff Table.

Tuition Fees

If you are joining one of our January 2021-start degrees beginning in the Spring term, you will pay the tuition fees advertised for the academic cycle 2020/21.

For new full-time UK and EU students, this will be £9250 per year. For full-time international students joining us from a partner provider, this will be £14,800. Please note that only a full-time study mode is available for this course, due to the accelerated first-year.


Get in touch

For more information on how our January-start degrees work and a full list of courses available, please click here.