Returning to the capital for its third year, London Craft Week (LCW) is a not-for-profit, five-day event dedicated to showcasing the very best international and British creativity and craftsmanship. BA (Hons) 3D Design Crafts student Florence Moore reports back from her Summer internship with the team behind the event.
During London Craft Week, over 230 events are being staged across the city spotlighting a wide array of specialisms, from design to food and fashion to art, fusing emerging and established makers and designers alongside luxury brands.
From the V&A to The Shard and RADA to The House of Lords, hidden studios to Mayfair stores and bustling workshops to Michelin starred restaurants, LCW is spread across the capital’s iconic buildings, influential institutions and off-the-beaten-track side streets, many of which are not normally open to the public. We caught up with Florence to hear more from behind the scenes...
Tell us how you got your internship, and why it appealed to you.
Studying 3D Design Crafts, working for London Craft Week really appealed to me as I wanted to get an insight into how a not-for-profit arts organisation works, as well as gain a bit more experience within the creative industry. I got in contact with the company by researching the team and sending a personalised letter with my CV in the post.
What is your average day like?
My average day consists of administrative tasks that were mainly research-based, due to the company constantly expanding its events, ideas, and contacts.
What has been your highlight so far?
The highlights of the internship so far are definitely the people I've been able to meet; last week we went for tea at the Wallace Collection and today I was in the studio at the London Loom, both discussing potential ideas for LCW 2018.
There was also a day that I brought my dog Aggie into the LCW office, that was definitely a highlight!
“Having Florence as part of the team has been great! It's wonderful to have such a creative and fresh influence on everyone in the office and we have loved having her with us over the Summer.”
– Nina Timms, Programme and Administration Coordinator
What challenges have you faced?
As I mentioned, the highlight of my experience with LCW has been attending meetings with potential clients, visiting new locations and brainstorming about potential projects. Although this was a highlight, it has definitely been the most challenging aspect also. Meeting with well-known brands can be quite daunting when you are still a student yourself, but there was no reason to feel intimidated because everyone was so welcoming.
How do you think the experience will impact your work?
I feel this internship will definitely impact my practice positively for a variety of reasons. Not only have I been exposed to new makers and designers I wasn’t aware of that will influence my practice, I’ve also been given the opportunity to discuss my own ideas with members of LCW, which has provided me with support for my dissertation I’ll be starting in September.
What advice would you give to any other students thinking of doing an internship or industry placement?
Reach out to a company or artist that you want to work with, it’s good to be proactive and shows you’re interested!
What's next for you, and what do you plan to do when you graduate?
I’ll be focusing on refining my practice for my final year, but after graduation, I hope to pursue a career in the Arts Sector.
The 2018 edition of London Craft Week takes place from Wednesday 9 May to Sunday 13 May in various locations across London.